Ekta Kapoor, the queen of Television serials and star film maker in B - Town as well, proved she is not up for public appearances and interviews.

During the launch of a book based on her fourth coming film, 'Ek Thi Daayan', Ekta seemed to be dis interested during the entire event, scribbling something on the pad, not paying attention to the event and other star cast speech at all.

One of the close friends of Ekta said, 'Since Ekta knows the importance of her brand and her appearance, she ensures she is there during the promotion of her films and projects. Otherwise, Ekta hates to dress up well and attend any public events, give interviews and participate in the press conference'...

Hmmm... As far continuing to be successful, any tantrum can be handled...