You might think this line as song, soap opera or an advertisement by government but it is actually Bharatiya Janata Party's (BJP) 2014 election campaign slogan. BJP vice president and Woman Wing president Smriti Irani started this campaign at FICCI Ladies Organization (FLO) in Hyderabad today.
However 'Mere Sapno Ka Bharat' slogan will be used once BJP kick starts the 2014 election campaign and till then it will be used by social media users who can upload problems being faced by them in their locality online along with a possible solutions to remedy it. BJP leaders including Narendra Modi will review the solutions and the best ones will be chosen for implementation.
Through this project Smriti also wants to mobilize woman into creating a strong vote bank so that their issues are duly addressed. But there are uncountable issues bothering woman currently in India. Will this campaign help BJP in any way and take this to election campaign is something to be noted.
(AW: Vamshi Tunga)