Generally after the release of the movie, if the promotional activities for it are planned, it can be understood that film needs much more boost up for success. But coming to 'Ganga', it was already declared a super hit in Tamil and was awaiting its release in Telugu too. No doubt, the movie can earn the same craze hero too.
In spite of having this range of craze for the movie, director Lawrence is still trying to involve in promotional activities of it. Presently, he planned a promotional song which features him along with Taapsee and Nitya Menon. However this song is only been used for promotion, it won't be included in the movie.
The shoot of this song was started on April 28th and if the reports are to be believed, this is the most spiciest song of Lawrence career, who is romancing two beauties at a time.