The top heroes in question are Balakrishna, Jr NTR and Ram Charan. What do they want? The title of a film. It's surprising how a single title can create so much rivalry. Probably the ego battles are over what it represents.

Yes, the title is 'Ruler', and all of them want it. However none of them still have it, as it is being passed around like an Olympic baton. First Balakrishna had it, then the movie ran into problems. The title passed on to Charan, who walked out of the film. Now Jr NTR's film may have it, but nothing is confirmed yet.

Meanwhile, gossip doing the rounds questions who is best suited to the title. Since Tollywood heroes seemingly have super powers on screen, a grand title is a must. The masses usually have a gala time with such films. Though showing a little superheroic strength is not a big thing, using a title such as 'Ruler' has the potential for a good message oriented presentation.

So, who is capable of giving out a strong message while entertaining? Maybe a vote should decide.

(AW: Sruthi)